New York, NY (June 23, 2016) – Loews Regency New York Hotel, the iconic Park Avenue hotel in Midtown Manhattan, is pleased to announce the appointment of Daniel Ben-Efraim as Director of Marketing. In his new position, Daniel will oversee all sales and marketing initiatives on behalf of the hotel, bringing more than 12 years of luxury hospitality experience to the property.
“With strategic insight into the industry's marketing and sales trends, Daniel’s vast knowledge and proven ability to drive revenue makes him the ideal person for the position,” said Simon Mais, Managing Director of Loews Regency New York Hotel. “The hotel’s exceptional service and world-class facilities requires a meticulous approach to management with an eye for innovation. We are confident that Daniel will continue to enhance the property’s legacy.”
Daniel’s extensive hospitality experience includes various managerial positions that span across different facets of the industry from Director of Sales & Marketing, Entertainment Travel Manager, Associate Director of Sales to Director of Business Development. Most recently, Daniel served as the Director of Sales & Marketing at The London New York where he was responsible for designing and completing a repositioning strategy for the property based on current market conditions, targeting growth opportunities. Prior to his role there, Daniel increased managed spend and room reservations during his position as the Entertainment Travel Manager at Paramount Pictures Corporation where he managed the entertainment travel program. Daniel also served as the Associate Director of Sales for The London Hotels New York City and West Hollywood, where he was responsible for creating brand-specific direct marketing campaigns after a multi-million-dollar property investment.
Daniel Ben-Efraim is an active member of the British American Business Council and GBTA, amongst other organizations.
As a new resident of the Financial District, Daniel Ben-Efraim is particularly interested in travel, interior design and supporting the Arts.
