Clairvoyix extends their successful Rapid Recovery Response program to help hotels and resorts when and how they need it most.
LAS VEGAS, NV (May 27, 2020) – Clairvoyix, the leader in enterprise class, hospitality-specific marketing automation, announces their latest program designed to give hotels and resorts who are ready to market to groups some much needed financial relief. The Clairvoyix Rapid Recovery Response – R3© solution is being extended to address the problem of marketing to meeting planners that may not want to book until the fourth quarter of 2020 or even into 2021.
“We recognize that many hotels and resorts have had their sales and marketing budgets slashed, and they may not have a full sales staff. We also know that groups may book well into the future,
and that the revenue associated with a group visit may not be fully realized until sometime in 2021” said Mike Schmitt, CEO of Clairvoyix. “We also know that hotels need to start group marketing now, not when they have adequate revenue streams. We will address this by deferring payments due for group direct marketing until 2021.”
The Rapid Recovery Response solution is designed for transient/leisure and group marketing, and it includes pre-designed proven templates that allow for both efficiency and effectiveness. With a secure uplink for past guest or meeting planner data there is minimal involvement from the property. Clairvoyix will send proofs and deploy within two business days, so that hotels are assured of timely emails that reflect the current financial and health climate facing consumers and businesses.
“Clairvoyix’ Rapid Recovery Response solution is exactly the type of innovation the hospitality industry needs right now to jump start business as we emerge from the effects of COVID-19,” noted Daniel Connolly, Dean of Drake University’s College of Business and Public Administration, located in Des Moines, IA. “Clairvoyix is paying it forward by deploying the financial assistance it received from the Federal government in responsible ways that will serve both the industry and the economy. It is investing in the industry’s future by lending much needed assistance and expertise to hospitality businesses that have been severely impacted, that lack the cash flow and marketing staff needed to market their properties at this critical time.” Connolly goes on to say, “One of the things I love about the hospitality industry is how people and organizations come together to help each other during times of crisis. What Clairvoyix is doing is exactly that—using their resources and expertise for the betterment of others.”
Schmitt went on to add “with the assistance of the Small Business Administration, our local bank, and our client properties we find ourselves in an enviable financial position. We decided to leverage our capital to the benefit of the hotels and resorts that are faced with the dilemma of requiring marketing and sales to drive revenue, but with little or no current sales and marketing budgets. We want to do everything in our power to help our industry rebound in a big way, and our team is constantly thinking of innovative ways to do make a positive impact on our client properties.”